Design

Design

From initial sketches to creation, our watches go through a rigorous design and testing in our London studio, which can take up to two years, before they are sent to Switzerland for manufacture.

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We begin by drawing the case shapes and lugs with pencil and paper, keeping in mind who we're designing for (you) and what they would want from their watch.

From here we take it digital, turning flat sketches into photo-realistic renders to see what the watch looks like from every angle, before 3D printing and testing size, shape and ergonomics: we want to know how it feels as well as looks.

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